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Entrepreneurship Course Descriptions

ETR 220  Innovation and Creativity

This course provides a study of developing and enhancing individual and organizational creativity and innovation.  Topics include that innovation needs to be applied to products, services, and processes to increase competitive advantages and add value to businesses.  Upon completion, students should be able to apply innovation and creativity principles in the work place.

Course Hours Per Week: Class, 3

Semester Hours Credit: 3

Prerequisite: None

Corequisite: None

ETR 220 Course Outline: Not Available

ETR 230  Entrepreneur Marketing

This course covers the techniques to correctly research and define the target market to increase sales for start up businesses or to expand current businesses.  Topics include how to target market and meet customers’ needs with a limited budget in the early stages of the life of a start up business.  Upon completion, students should be able to demonstrate an understanding of how to correctly target market for a start-up business with limited resources.

Course Hours Per Week: Class, 3

Semester Hours Credit: 3

Prerequisite: None

Corequisite: None

ETR 230 Course Outline: Not Available

ETR 240  Funding for Entrepreneurs

This course provides a focus on the financial issues and needs confronting entrepreneurs attempting to grow their businesses by attracting startup and growth capital.  Topics include sources of funding including: angel investors, venture capital, IPO’s, private placement, banks, suppliers, buyers, partners, and the government.  Upon completion, students should be able to demonstrate an understanding of how to effectively finance a business venture.

Course Hours Per Week: Class, 3; Lab, 0

Semester Hours Credit: 3

Prerequisite: None

Corequisite: None

Prerequisite: ACC 120

Corequisite: None

ETR 240 Course Outline: Not Available

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Durham Technical Community College
1637 Lawson Street
Durham, NC 27703
919-536-7200

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